assessment platform
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what it is used for
The Mercer Assessment Platform is an online examination system to conduct seamless virtual exams and assessments, to offer a seamless, end-to-end assessment experience by integrating various evaluation methods, such as cognitive tests, behavioral assessments, simulations, and video interviews, just to name a few.
It is core product in a ever-expanding Mercer Assessment Suite.
why the redesign needed
Entire assessment suite was to be re-created to achieve essential product goals and enable assessments of tomorrow to be conducted in a more cohesive and productive way.
due to sub-optimal experience it offers and business cruciality of the Assessment platform, it became the first product in assessment suite to be redesigned for next generation.
lack of system feedback
Candidates struggle to understand system status due to insufficient real-time updates on progress, data checks, and response saving.
inconsistent navigation & interface standards
Button placements and interaction flows vary across sections, making navigation unintuitive.
visual & accessibility issues
color contrast issues for main interaction elements, visual inconsistencies and immense readability issues.
Mobile Usability & Performance Issues
The platform struggles with performance on smaller screens, including slow load times and poor touch interaction design.
new assessment platform solved these problems by offering a seamless assessment experience, contextual help at all times and intuitive navigation controls.
research process
these are the processes i've conducted throughout the research journey
heuristic evaluation
to get an expert opinion and get identify pain-points & usability issues in current assessment journey.
quantitative analysis
to validate usability issues with quantitative feedback to find common themes.
cognitive walkthrough
to see the pain-points in the current assessment journey for first-timer candidates.
user interviews
to validate the issues with qualitative analysis of different user groups.
empathy mapping
to identify and collect psychological data of the user's emotion in assessment journey.
pain-point synthesis
grouping & consolidating the feedbacks and the common issues throughout the research.
solution design
these are the processes i've conducted throughout the solution design journey
issue priortization
to get an exhaustive and list of the issues that we need to tackle first depending on the priority.
brainstorming
try and experiment with variations of the assessment journey.
deliverables created
we envisioned the platform through these deliverables
new assessment journey
that tries to resolves the discovered pain-points
new information architecture
to place and arrange information so that candidate can find the features easily
low-fidelity sketches
experiments & ideations through quick mocks
high-fidelity designs
refining the approved designs through design system
functional prototypes
to make sure the interaction design and the assessment flow is going perfectly
the result
after years of working through and discussions with technology and quality team, we created a new assessment journey that resonated in the modern assessments and solves the highlighted pain-points.
quick assessment summary always in reach of the candidate
visually-enhanced instructions that emphasises on the visuals
discrete sections of the assessment flow with clear indicators of candidate journey
consolidated instructions and other relevant assessment actions
overhauled navigation controls
contextual help for candidate available all the time during assessment
IMPACT
early feedback
Candidate who had the pleasure of experiencing the platform before the official launch shared their feedbacks and based on the feedback we validated, and made changes for better experience — like Walkthrough for questions.
Similar treatment was done to any client requests that came to us after experiencing the new assessment platform.
with the pilot program of 547 students using A/B TESTING, FOLLOWING METRICS WERE DERIVED BASED ON THEIR EXPERIENCE
~96% candidates of Group 1 were able to start, register and complete the assessment unaided as compared to Group 2. (increase of ~17%)
~54% reduction of candidate's overall time in non-assessment sections (onboarding, assessment end), ensuring candidate's maximum time is spent on main assessment.
87.5% CSAT score for the new platform (as compared to 51.3% for old)
accessibility certifications
We also received WCAG2.1 compliance & ADA accessibility certifications by external auditors.
client testimonials
Over a million learners across 100+ countries used the new platform for recruitment, learning and up-skilling, reported by one of our client, earning rating of 4/5 by 87% of the candidates who interacted with the platform.
With COVID fundamentally altering the hiring process, talent recruitment soars to 70% and dropped hiring attrition to 30% for our clients and newly designed proctoring suite for the platform, client reported staggering 95% elimination of malpractices occurred during the exam.
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